Why Trust Zeek Gold

Selling gold or a watch you’ve owned for years is a big decision. Here’s exactly who we are, how we price, and what we promise, so you can check us before you ever walk in.

At a Glance

  • Since 2015, when we opened our first branch opposite Selcourt Towers Mall in Springs.
  • Four branches: Sandton, Springs, Alberton and Green Point, Cape Town.
  • 80 000+ customers served.
  • 3000+ reviews across Google, Trustpilot, Hellopeter, Sitejabber, TripAdvisor, ScamAdviser and more, averaging 4.8 stars across all our branches.

Our Promises to You

These are commitments, not slogans.

1. Tested in front of you

We weigh and test every item while you watch. You see the scale reading and the purity result on screen before we make an offer.

2. Paid before you leave

Accept our offer and we pay by instant EFT or cash on the spot. No cheques, no waiting days for your money.

3. No obligation, no pressure

Our valuation is free. If you don’t like the offer, you take your items home. No fees, no hard feelings.

4. Price match

Bring a written quote from any licensed South African gold buyer, dated within 7 days, and we will match it.

10+ Years Experience

Zeek Gold has served 80 000+ customers from four branches across Gauteng and Cape Town.

Best Price Guarantee

Real-time market rates and on-site testing ensure you receive top rand value.

3000+ Reviews

Rated by customers on Google, Trustpilot, Hellopeter, Sitejabber, TripAdvisor and more.

Certified Experts

Gemstone, bullion & numismatic specialists provide accurate valuations and advice.

How We Price Your Gold

Our price starts with the live international gold price, converted to rand per gram. We then adjust for purity, because only part of a jewellery piece is pure gold:

  • 24ct is 99.9% gold
  • 22ct is 91.6% gold
  • 18ct is 75% gold
  • 14ct is 58.5% gold
  • 9ct is 37.5% gold

We test purity with a Niton XL2 XRF analyser, which reads the metal content in seconds without scratching, filing or using acid on your piece. Our offer is a percentage of the gold’s melt value, and we will show you the calculation if you ask. Today’s rates are on our price list page, updated daily.

Diamonds are assessed against GIA or EGL certificates where available. Luxury watches are valued on brand, model, condition, papers and current resale demand.

Registered and Accountable

We operate within South Africa’s laws for buying precious metals and second-hand goods. You can verify each of these:

  • Licensed second-hand goods dealer under the Second-Hand Goods Act. SAPS registration number: 25/13/2/09/2022.
  • FICA compliant: we verify every seller’s ID and address. This protects you and keeps stolen goods out of the system.
  • Member of the Jewellery Council of South Africa.
  • Registered company: Zeek Market Gains (Pty) Ltd, CIPC registration number 2019/319861/07.

Safe and Private

  • Private valuation: private room and appointment-only consultations available at all our branches.
  • Secure parking at all our branches. Sandton has boomed, covered basement parking in Sinosteel Plaza. Alberton has secure, boomed open parking used by the Alberton Home Affairs office. In Cape Town, a monitored car park directly across from our office building is manned by the Green Point Community Policing Forum, and you can see your car while seated in our office. In Springs, parking is right next to the shop and monitored by our own CCTV cameras.
  • Insured courier for sellers outside our areas. See Sell By Courier.
  • Official channels only: we only contact you from the numbers and email listed on this site. If anyone else claims to be Zeek Gold, contact us before you send anything.

Awards & Recognition

We’ve been nominated for Most Outstanding Business at the StarQT Awards, and our founder, Rajab Lwabaga Rufus, for Business Person of the Year.

Your jewellery stays exactly as it is

Niton XL2 XRF analyser used by Zeek GoldXRF analyser screen showing a gold purity reading

We test with a Niton XL2 XRF analyser, which reads the metal content in seconds using X-rays. We never scratch, file, cut, melt or pour acid on your jewellery. If you decide not to sell, it leaves exactly as it came in.

Weighed on government-verified scales

Scale calibration certificate for a Zeek Gold scale

We only use SARTORIUS & TANITA scales.

Every gram is weighed on a trade-approved scale verified under the Legal Metrology Act, which sets the standard for any scale used to calculate payment. Verification checks that the scale reads accurately and carries a verification mark to show it passed.

The scale display always faces you, and we zero it in front of you before weighing. Ask to see the certificate at any branch.

View the certificate

How we handle your ID and personal information

Many sellers are nervous about handing over their ID. Here is exactly what happens to it, in plain language.

Why we ask for it. South Africa’s Second-Hand Goods Act requires every registered dealer to record the seller’s full name, address and identity document before buying an item. This helps the police trace stolen goods and protects honest sellers. We cannot complete a purchase without it.

What we keep. A copy of your ID or passport, your proof of address and a record of the items you sold to us. We keep these as both digital and physical copies.

How long we keep it. At least five years, as the Second-Hand Goods Act requires. After that, records are no longer needed for this purpose.

Who can see it. Your records are used only to meet our legal obligations. We do not sell or share them, except where the law requires us to provide them to the South African Police Service or another regulator.

Your rights. Under the Protection of Personal Information Act (POPIA) you can ask what information we hold about you. Our Information Officer is Rajab Lwabaga. See our POPI Policy and Legal Disclaimer for details.

What our clients say

Over 1,700 Google reviews across our four branches. Read them on Google: Alberton · Springs · Sandton · Cape Town

In Association With

Best Price
Customer 100% Satisfaction
GIA Badge
GIA
The Jewellery Council of South Africa
EGL
Jewellers Network
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